Poem is a clean beauty makeup brand that believes beauty is a personal story only you can write. Founded on the principle that makeup should reveal rather than mask, Poem creates skincare-infused cosmetics designed to complement your natural presence and individual style. Each product—from The Face Filter tinted moisturizer to The Lip Luster oil and The High Liner eyeliner—is formulated to clean beauty standards, free from fragrances, parabens, phthalates, and other potentially harmful ingredients. Born from the creative energy of West Hollywood, California, Poem's signature approach focuses on effortless, expressive beauty that feels authentic rather than performative. With buildable textures and versatile shades that blend seamlessly into your daily routine, Poem offers a complete makeup experience designed for those who appreciate subtlety, quality ingredients, and products that enhance rather than define who they are.